How to start e-Commerce Business | Step by Step Guide to Make Money Online | by Him eesh Madaan
Hello friends Today's video is going to be amazing because in today's video I am going to tell you about I am going to give you a step-by-step guide on how can you start your e-commerce business and how can you earn millions from e-commerce business In this video, we will first understand the definition of e-commerce And after that How an e-commerce business is planned? How is the registration done? How can you design a website? How will you implement payment options? How will you find and finalize the logistics partners? And last but not the least And the very important, how the marketing is done so that you'll be able to expand your business After watching this video, you'll be able to start your e-commerce business Or you can start your business in partnership Or you'll get knowledge and tools And you can get it done by your friends and family So first we will understand what e-commerce is.
E-commerce means electronic commerce Buying or selling of products and services electronically. Buying or selling I will start with a basic example What was done earlier? Earlier there were manual rickshaws in which the driver had to paddle all-day whether it was a sunny day, summer, or it was raining. After that, two people can sit on it. There was also a safety issue in this And we may get a rickshaw sometime and sometimes we don't Now "E" is added to the rickshaw. E-rickshaw is introduced There is a motor and battery in this.
So that the driver has to work less He got a cover Now, he is safer in the sun and rain.
Four people can sit instead of two. There is more safety and comfort. And there is no difficulty in finding it. As you can book an e-rickshaw So there is an "e" with rickshaw And smart work is added with hard work.
In the same way, earlier, the businesses were used to be offline Bring clothes from Raju's shop, and bring laddoos from Chotu's shop. I remember there's Amritsari Chola Masala in Amritsar I used to like it a lot Whenever we went to buy it, we used to wait a lot. Sometimes when we reached, the stock was sold out, and sometimes there happen to be a long queue On today's date, I order it from my home and the next day I get Amritsari Chola Masala at my home. Today, businesses can sell products with the use of technology And consumers can buy a product on their cell phones from home itself Hard work is combined with smart work.
If we see, then e-commerce isn't just a career opportunity or income opportunity E-commerce is a very big human revolution in itself Think once Between breaks in the office, sitting on a bus seat, or sitting in a bedroom sitting at a pot in the washroom, you can order products and services You don't have to worry about the crowd You don't have to worry about the payment and change You just have to make an online payment and the product is delivered to your home.
So we understood the outside world of e-commerce Now we will talk about the business behind this. If you want to start an e-commerce business If you want to establish your online store or make offline stores into online stores. Then you should know if there's any scope or not. In 2021, in comparison to 2020 E-commerce showed a growth of 77% globally. In India, it is growing by 51% every year. And why will it not be increased? Ecommerce, in a way, for you, Your website is like a salesman for you 24×7 Which is working for you around the clock.
You are sleeping, but people are visiting your site, seeing your product, buying your product. You are on a vacation but your website and business are running. And let me tell you a fact that till 2040 95% of the businesses will be online. It means all the people who are watching this video, for you, this is an action moment. You know that a very big opportunity is waiting for you. If you understand this opportunity, if you take action in this Then how will be the future? How much income can you generate? How much profit can you generate? You can create job opportunities. You can provide jobs to people. You can make an impact Building a powerful business You can fulfill your dreams and the dreams of the people related to you. So these are the scopes If you have confidence in its scope If you are interested in the e-commerce business. So let's go to the next chapter that how to plan your business? First there comes a business plan.
And to make a business plan It should be clear to you what your product is. What do we want to sell?
Do we want to sell a physical product? Like we want to sell any garments, we want to sell hankies, we want to sell shoes or the charging wire of the mobile.
Physical product or virtual product.
Virtual product means the digital product Somebody wants to sell coaching or e-book or software. How to decide on your product? I'll give you some quick tips. Either you already have a product I have a business, I manufacture this product or sell this product.
Everything's sorted in this situation. You can take it online.
The second option is that when you don't have a product. In that case, You can talk to a wholesaler that I have an interest in digital, you have business You have products.
I will do the digital sites and e-commerce. Or you can see it at your local level If handicrafts in your area are famous Or some pickles are very famous, some spices are very famous Their wholesale is in your city.
You can take it and sell it digitally. The third way can be Some people are good at manufacturing and aren't good at marketing.
So they are manufacturing and you can take the product from them and label them as yours which is also called white labeling.
And you can market that product. Many businesses are good at manufacturing and many businesses are good at selling. This is called white labeling.
So you can do it. The fourth way, I don't have investment to label or I can wholesale, you can plan your digital product. You can plan an e-book or online coaching or you can plan a software. And the fifth way, this is very important For an entrepreneur, a product doesn't need to be manufactured He has to think about how to align the products. For example, you know a very good teacher and he teaches very well You'll say to him that your teaching is good, you focus on your teaching and I'll focus on the business side. We'll take it online. Your coding is very good so make apps I have an interest in the selling part so I'll sell it. In this way, you'll not be restricted and you can do partnerships with many people.
And you'll be able to build your e-commerce. And when your product will be final or if your product is already finalized Then I am giving you a blueprint.
Before starting any business, first, we should make a business plan It was common at the time of our grandparents, started a business, some were successful and some weren't.
But today's generation should go with the plan. I am giving you a blueprint. After watching this guide and finalizing your product then grab a sheet and write down your name on it. Put the date and write the name of your business Or what will it be?
What are my product and target audience? To whom I wanna sell? What is my business? What purpose does it solve? And till which date Will I be able to get results in this?
And which thing is needed to be done to establish my business? If we talk about the registration then you can register your business in four ways.
A sole proprietorship can be a partnership firm It can be a private limited company or limited liability partnership In the starting, If you are starting alone then you can start as a sole proprietorship. Sole proprietor means starting the business alone. There's only one owner of the business. There isn't much documentation involved in this. There aren't many formalities. You can start your business quickly and on the first day.
After that, along with the need when your business starts growing, you can expand the business as per your need When there'll be growth then you can hire a CA You can discuss it with a CA. But if there's involvement of a partner then you can register a partnership. If investors are getting involved If people want to invest in your business, you can set up a private limited company. And in the beginning, GST is not mandatory. You can take it as per your wish.
It's not mandatory You can take GST after the sale of Rs 20 lakh. I am saying that you can do many things with growth. In the same way, if you've a digital product, e-book, virtual product, or an electronic product. So there are not many requirements If you have a food product then you'll need a license If you've a medical product then many licenses are needed. So it depends on your product. It depends on the type of business. If you are Manufacturing or launching your brand then a trademark is necessary. Then nobody will steal your name. So trademark is also applied on this. But you can start with the sole proprietor And when the business starts growing, keep discussing with the CA and keep expanding the things.
Doors will open and we will keep moving. Now a very important path for an e-commerce business Where people will see the product? Where will they choose, buy and make payment? And from where will you sell your product?
At your shop. This means your website. You know building a website is very difficult. But I remember a boy said to me that I'll make a girlfriend but building a website is difficult.
But honestly, website development can be a work of 10 minutes. For this, you just need two things.
The first is domain and the other one is hosting. Those who don't know what is domain or hosting. A domain is the type of an address and hosting is a type of plot.
It is a type of space. Let's take an example, seekhegaindia.com. I have to visit this site, I entered the address seekhegaindia.com and I reached there. The things I can see there, any type of text, picture, deal, course or payment options. What are all these things?
All this is under space. In the same way, when you will set up an online store then there'll be an address means domain Which you'll tell the people.
Through which people will reach you. And where your products, catalog, and payment options and your information will be there.
Where will it be? It will be on space means hosting.
Now it is a very important decision. From wherever you are getting domain or hosting It should be reliable and trustworthy.
Why is it so important? You developed a site, designed it done marketing for it listed products on it.
Your dreams are attached to this.
Your business and income are attached to this. But the site is facing problems. The customer visited the site but is not buying the product. You call the customer support that my website is having issues and you aren't getting good support. Then your hard work will be diluted. It starts getting wasted. You get discouraged.
That's why it is very necessary to take your domain and hosting from a liable service provider. You should take it from a trustworthy service provider. It's your choice you can take it from anywhere But if you'll take my suggestion then I'll recommend HOSTINGER.
I have hosted some of my websites on HOSTINGER, experienced them and their services and now they are the knowledge partner of our channel. I am suggesting HOSTINGER to you because the best thing about this is that it provides premium services and good customer support at reasonable prices.
So let's go I will give you a tutorial on how to get a domain and hosting And how can you make your website?
I will show you everything live right here and right now. So, friends, you'll get its link in the description And we will reach the website of HOSTINGER after clicking the link.
You can see that there's an offer going on and at the bottom, you'll get the plans.
There are many types of plans here. From my side, premium web hosting will be recommended to you. They have also considered it the best value plan. You'll get many advantages and features in this like you can host 100 websites, there's 100 Gb accessory storage and you are getting quite good monthly visits in this.
So you'll get many features in this plan.
You can also see that the one we are getting in 149 Rs is actually priced at 459 Rs. And you are also getting word press here which is a recommended platform for building an e-commerce site. Because I use HOSTINGER and I think when we invest in something then we should get support for that. I like this thing about HOSTINGER and I've also experienced this 24|7 365 days You'll get support.
And let me tell you one thing for sure that if you'll take a plan for 12 months then you'll get a free domain. And if you take a 48 months subscription Then you'll get a free domain and lifetime SSL and DDoS protection.
So what do we have to do? Whatever web hosting you'll choose You can add it to the cart. You've to choose a period here, 1 month, 12 months, 48 months I'll suggest 48 months because you'll get a good discount here. But it's your choice.
So we've selected the time period. Now we will enter our email address here And the third step is to select the payment method There are all the options like Paytm, UPI, etc. I'll select UPI And you'll see here, Have a coupon code?
You can use the code HM7 So that you'll get one more discount. So see, at this cost We can get hosting for 48 months I am getting a free domain name, SSL certification and Cloudflare CDN also.
Our total discount in this is 70%.
After selecting the payment you have to set your password. So after answering some questions, you'll get the right solution for you.
So I am creating a website for myself and it will be an online store Even though I've experience in developing a website but here I am choosing an option that many users will prefer Creating my first website. So here we have to choose a platform and I am selecting WooCommerce. So after selecting WooCommerce we'll get an option that we have to create a word press account. After that, you have an option that you can pick any template. They are readymade designs . You can pick according to the type of your website.
So I am thinking of making a store related to tea I like the designs of organic and simply natural For now, I am selecting an organic store. Now we've to register the name of our website. And because we've got a free domain name We are claiming it because we got it. I will press select. And I'll type the thing which I want here. Example teavilla.com If this is available Then they'll let me know. So, teavilla.com is available. I will continue it.
After this, we have to register the domain name. Country. Whatever options you'll get Fill them. I will finish the registration by putting my contact details Within 2 to 3 minutes, Something like tap and play website is blinking by itself Everything is automatic. You can have your tea because you are setting up a tea store. So here my website is ready. We can see our website and manage the things on the dashboard from here. let's take a look first so that theme and design have been installed on the website of theteavilla.com Now we can change it according to our own we can change everything using this design For this, we have to go to WordPress manage Here I clicked on the edit website. for now, I'm going straight to the dashboard by pressing leave-on boarding WordPress makes it very easy to make website design it, change things and add products You will get all the options here to add products You can change the websites appearance, you can change its theme or design We have picked only one now, you get many more here You'll find out more if you explore a bit For example, I move to pages All my pages are visible here.
I want to edit the home page and I want to edit the main page So I clicked on edit I can select whatever I want to edit here.
I can change the text We can change the image My wife's venture is I'm wow She launched a tea for nighttime relaxing
I have put the same product here. and here I can press update As I am changing, the changes are getting updated on teavilla.com. Similarly, I can change logo by going into appearance and customize Logo will change all over the site. All these options that you can see
I can change them from here it will change all over the site as soon as I click on publish and publish so you saw I can add a product here by going to the product and I can also set the price I can tax, you will find a lot of options here If you need any help on woocommerce you will find many tutorials on YouTube You will find many tutorials on it on the Hostinger Channel I gave you an idea of how it is very easy to use You can do it yourself, you will no need a coder or designer.
Slowly you will understand it And you will increase your expertise
I have another video On how to make the website and earn from a website You can click on the I button to see it and you can also get benefit from that video Now your site is ready you also added products to that Now what next If someone wants a product, we have to take money from him. The right transaction is necessary Then only it will become commerce otherwise only E will be left how do you get the payment You have many options Like I say we should not wait for anything to start. No excuse to start. We have paytm.
We can add a paytm link. We have upi we can add upi link We can start transactions on day one after that, It is not difficult You can tie up with any payment gateway it is very easy they help you
There are many payment gateways in India Like instamojo, razorpay, CCavenue and payu when you tie-up with them so they give you a link You can add it on your website Customers get more options They can either pay by credit card or pay by debit card.
They can also pay through Wallet or UPI The customer gets a lot of options Payment and transactions remain secure Customer also has confidence You get all these options with a payment gateway you can install a payment gateway And with this, you can also give the option of COD, cash on delivery for this Your logistics partners who are delivering your goods Your tie-up of COD is with them.
So the payment is clear to us. On day 1 you can set up a payment gateway, you can set up your wallet mobile and you can talk to your logistics partner for COD.
Now let's understand logistics New chapter logistics How will our goods reach the customer?
Now we moved on to logistics Logistics means delivering your product to the customer Especially if we have physical products business Like mobile or wire Garment or any other physical product Any handcraft or spices
So how will it reach the customer? The customer has placed an order, Now how do we deliver so here logistics comes into action I say again and again we have to start from day one On the first day, you can pack the product yourself and call the courier. Or you can go to the courier, our product starts reaching the customer Don't wait for anything. I did the same thing initially when I launched my book, we were packing and couriering our books Must reach people.
But gradually we always have to go with the experts. Like we did not need coding and a designer to make a website but we used expert tool A businessman has to save his time and used expert tools And quickly built the site, similarly
For payment gateway instead of tie-up with each bank we tried up the payment gateway All banks came to our site.
You can do the same thing with logistics don't take the courier's headache Where did the courier reach, tracked or not How to handle, how to deliver You can tie-up with the logistics partners.
There are various logistics partners in India Delhivery, Shiprocket, FedEx, Bluedart, DHL, ExpressBees, EKart You can tie up with a logistics partner according to your area and their pricing. And among these partners, some of them will give you a COD service. This means Cash on Delivery. They will deliver your product to the customer. They'll take cash from the customer and will take some fees from you and return the money to you. Now a very important part of your business and my favorite part is marketing. We've made a website and we have a product Now marketing is very important for selling the product. First, you'll do it and the other one will be done by our parents because they are proud that our son or daughter has made a website please check out the website.
So this was the initial marketing which will be done automatically. You will also tell some of your friends on WhatsApp, and inform your close ones And you should do it. Be proud of your business. Don't be shy about what people will say. Be proud of your business. Put it on WhatsApp story, and inform people on WhatsApp groups. Your relatives and people around you should know what you've done.
If you are not feeling proud of your business and not telling people about it then how the people will tell others? So you can do the first step. Now the second thing, I will tell you again not to wait for anything. Crores of rupees are less for spending on marketing You can bring Shahrukh Khan and sponsor IPL also. But in the initial days when we don't have investment, if the circumstances are like We want to do hard work but we don't have money So we have a very good and important tool for every hardworking person And that is social media, YouTube, etc. How are we connected? How are you connected with me? How am I able to circulate my message to you? Through YouTube, Instagram or Facebook.
You can also do the same thing. For reaching the audience related to your product Upload videos, posts, tutorials, and benefits related to the product Start posting content on YouTube, and start posting on social media. You don't need millions of subscribers on day one. You just need the audience for that product. Even if there are fewer followers, viewers, and subscribers but there should be your audience so that your business will start growing.
So you don't have to wait for anything on day one. Use the power of social media, use the power of YouTube. Do the SEO of your website. Search Engine Optimization. Write it in such a way, write blogs and keywords in such a way that if someone searches on Google then your website will show up. You may have to do it by yourself in the beginning and you should do it by yourself in the beginning, you shouldn't wait but afterward, you can hire agencies and interns for this. Hire social media managers. A businessman should delegate everything to the end and move forward. As the business starts growing, start doing paid marketing do the ads, hire influencers, do the influencer marketing, put the hoardings on the road Sponsor IPL, but don't wait to start.
You can use social media, YouTube and SEO, etc from day one. I will close the marketing chapter with one line that there are many examples in front of you who used the power of social media and achieved the heights of success. This is your choice and you have to take the decision If I can do it then why?
If I can't, then why? I always say that the people who watch the video till the end are serious about doing something serious in their life and moving forward For that, praise yourself from my side I hope this video will be useful for you.
Whatever I've shared with you in this video I shared a blueprint in this video, shared a tutorial, and provided links, names, and references You can watch the video again and understand it more precisely. I am sharing some links in the description so that if you want to learn more about digital businesses, then you can learn it. To get the domain name and hosting from HOSTINGER, you'll find the link in the description. With that, you'll also find my unique code.
If you have any questions, please tell me in the comments. Tell me in the comments which topic you want videos on? Thank you for the immense love. Let's meet in the next video. Till then be and keep spreading happiness. I love you all..
